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ADVANCED TYPOGRAPHY | FINAL COMPILATION & REFLECTION

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Task 4 | 23 April 2025 - 22 July 2025 [Week 1 - Week 14] 

LIST OF CONTENTS:

MODULE BRIEF

Fig 1.1 Module Brief (Week 1, 23/05/2025)

LECTURE NOTES

Click here to view  Week 1 - 4 Lecture Notes and  Week 5 Lecture Notes .

BLOG POSTS LINKS

Click here to view Task 1 | Exercises.
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TASK 1 | EXERCISES

EXERCISE 1 : TYPOGRAPHIC SYSTEMS

Fig 2.1.1 Axial System, Final Outcome (Week 3, 06/05/2025)

Fig 2.1.2 Radial System, Final Outcome (Week 3, 06/05/2025)

Fig 2.1.3 Dilatational System, Final Outcome (Week 3, 06/05/2025)

Fig 2.1.4 Random System, Final Outcome (Week 3, 06/05/2025)

Fig 2.1.5 Grid System, Final Outcome (Week 3, 06/05/2025)

Fig 2.1.6 Transitional System, Final Outcome (Week 3, 06/05/2025)

Fig 2.1.7 Modular System, Final Outcome (Week 3, 06/05/2025)

Fig 2.1.8 Bilateral System, Final Outcome (Week 3, 06/05/2025)

Fig 2.1.9 Typographical Systems, Final Outcome Compilation (Week 3, 06/05/2025)


Fig 2.1.10 Typographical Systems, Final Outcome PDF Compilation (Week 3, 06/05/2025)

Fig 2.1.11 Typographical Systems with Grids & Guides, Final Outcome PDF Compilation (Week 3, 06/05/2025)

EXERCISE 2 : TYPE & PLAY

Fig 2.2.1 Final Image & Extraction (Week 5, 21/05/2025)

Fig 2.2.2 Final Reference Font (Week 5, 21/05/2025)

Fig 2.2.3 Final Overall Process (Week 5, 21/05/2025)

Fig 2.2.4 Final Extraction (Baseline) (Week 5, 21/05/2025)

Fig 2.2.5 Final Letterform (Baseline) (Week 5, 21/05/2025)


Fig 2.2.6 Final Letterform (PDF Compilation) (Week 5, 21/05/2025)

 
Fig 2.2.7 Final Poster (Week 5, 21/05/2025)

Fig 2.2.8 Final Poster (PDF) (Week 5, 21/05/2025)

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TASK 2 | TYPE EXPLORATION & APPLICATION

TASK (A) : KEY ARTWORK

Fig 3.1.1 Black Wordmark on White Background (Week 8, 11/06/2025)

Fig 3.1.2 White Wordmark on Black Background (Week 8, 11/06/2025)

Fig 3.1.3 Colour Palette (Week 8, 11/06/2025)

Fig 3.1.4 Actual Colour Wordmark on Lightest Background (Week 8, 11/06/2025)

Fig 3.1.5 Lightest Colour Wordmark on Darkest Background (Week 8, 11/06/2025)

Fig 3.1.6 Key Artwork Animation (Week 8, 11/06/2025)

Fig 3.1.7 Task 2(A) PDF Compilation (Week 8, 11/06/2025)

TASK (B) : COLLATERAL

Fig 3.2.1 Collateral #1 (Week 9, 17/06/2025)

Fig 3.2.2 Collateral #1 (Week 9, 17/06/2025)

Fig 3.2.3 Collateral #1 (Week 9, 17/06/2025)

Fig 3.2.4 Collateral #1 (Week 9, 17/06/2025)

Fig 3.2.5 Collateral #1 (Week 9, 17/06/2025)

Fig 3.2.6 Collateral #1 (Week 9, 17/06/2025)

Fig 3.2.7 Collateral #1 (Week 9, 17/06/2025)

Fig 3.2.8 Final Tile Design (Week 9, 17/06/2025)

Fig 3.2.9 Instagram Screenshot (Week 9, 17/06/2025)


Fig 3.2.10 Task 2(B) PDF Compilation (Week 9, 17/06/2025)

TASK 3 | TYPE EXPLORATION & APPLICATION

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Fig 4.1.1 Font Specimen (Week 13, 14/07/2025)

Fig 4.1.2 Font Preview (Week 13, 14/07/2025)

Try the Dyslie Font

 
Preview appears here
Click here to download the font.

Fig 4.1.3 Font Presentation #1 (Week 13, 14/07/2025)

Fig 4.1.4 Font Presentation #2 (Week 13, 14/07/2025)

Fig 4.1.5 Font Presentation #3 (Week 13, 14/07/2025)

Fig 4.1.6 Font Presentation #4 (Week 13, 14/07/2025)

Fig 4.1.7 Font Presentation #5 (Week 13, 14/07/2025

Fig 4.1.8 Font Application #1 (Week 13, 14/07/2025)

Fig 4.1.9 Font Application #2 (Week 13, 14/07/2025)

Fig 4.1.10 Font Application #3 (Week 13, 14/07/2025)

Fig 4.1.11 Font Application #4 (Week 13, 14/07/2025)


Fig 4.1.12 Font Application #5 (Week 13, 14/07/2025)

Fig 4.1.13 Final PDF Compilation (Week 13, 14/07/2025)

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HONOR COMPETITION

 
Fig 5.1.1 Personalized Signature Design (Week 13, 14/07/2025)

Fig 5.1.2 Clock Design (Week 13, 14/07/2025)

 
Fig 5.1.3 Overall Visual Design (Week 13, 14/07/2025)

Fig 5.1.4 Animation Design (Week 13, 14/07/2025)

Fig 5.1.5 Honor Compilation (Week 13, 14/07/2025)

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OVERALL REFLECTION

EXPERIENCE
Throughout the Advanced Typography module, each assignment pushed me to challenge my usual way of thinking about type. From expressive experiments to type creation and application, I was constantly navigating between visual intuition and structured design systems. I experienced moments of frustration—especially during the type creation process—but also breakthroughs that came from trial and error. Designing with purpose (like making a font for dyslexic readers) made me slow down and think more empathetically, not just creatively. I felt both limited and liberated by the rules of typography, depending on the task. Overall, the experience was intense, layered, and sometimes overwhelming—but in a good way. It forced me to grow.

OBSERVATIONS
I noticed how typography, even at its most subtle, carries strong visual tone. The way something is spaced, curved, or sized can immediately suggest mood, identity, or purpose. I also observed how easy it is to unintentionally prioritize style over function, especially when designing fonts or layouts. During the dyslexic type exploration, I became more sensitive to how small adjustments—like letter width, x-height, or spacing—can completely change legibility for different audiences. In the final compilation stage, I observed how a single typeface can shift tone entirely depending on how it’s applied in context (motion graphics, posters, interfaces, etc.). Typography isn’t fixed—it adapts.

FINDINGS
One key finding was that typography is less about decoration and more about communication. Every typographic choice sends a message, consciously or unconsciously. I found that accessibility is often overlooked in type design, and designing with inclusivity in mind brought depth and purpose to my work. I also learned that expressive typography can co-exist with clarity if done intentionally. Additionally, I found that consistency in application (spacing, hierarchy, contrast) is what gives type systems their strength. Most importantly, I realized that my role as a designer is not just to make things look good—but to make them work well, for everyone.